Zamboanga City, June 19, 2025 — In a strong show of commitment to public safety and disaster resilience, SM City Mindpro actively participated in the 2nd Quarter Nationwide Simultaneous Earthquake Drill (NSED) at exactly 9:00 AM today. The event gathered mall employees, tenants, and shoppers in a coordinated effort to practice the standard “Duck, Cover, and Hold” protocol, followed by a swift and organized evacuation.



The earthquake drill was more than just a routine safety measure. It highlighted the vital role that large commercial establishments play in disaster preparedness, particularly in high-traffic areas where thousands of people converge daily. With its large footprint and heavy foot traffic, SM City Mindpro’s involvement significantly amplifies the public impact of national drills.
SM City Mindpro’s emergency response team was on full alert, ensuring the safety and orderliness of the activity. The team guided mallgoers throughout the drill, demonstrating not just readiness, but also a structured response plan in case of a real emergency.
“This drill serves as a reminder that preparedness is everyone’s responsibility. In times of disaster, a few minutes of trained response can save lives,” said an SM City Mindpro official.
The initiative is part of SM Supermalls’ ongoing partnership with local authorities and stakeholders to cultivate a culture of disaster awareness and resilience within communities. By joining the NSED, the mall aligns itself with nationwide efforts to instill proactive safety practices across all sectors of society.
Disasters strike without warning, and in urban centers like Zamboanga City, malls are often more than just places for shopping — they serve as social hubs, evacuation centers, and information points. The participation of SM City Mindpro in such drills not only strengthens its internal emergency systems but also helps educate the general public about the importance of preparedness.
As the frequency and intensity of natural disasters continue to rise, initiatives like these remain crucial in minimizing casualties and ensuring a swift response when the unexpected occurs.